Who We Are
ASM Academy is a specialist school support partner delivering integrated sports, mentoring, and student development programmes to schools.
We work alongside school leadership teams to provide structured, professional, and reliable support that strengthens student wellbeing, engagement, behaviour, and confidence.
Our approach is grounded in real school environments, clear standards, and long-term partnerships.
A School Support Partner
ASM Academy supports schools through a combination of:
Structured sports and physical education delivery
Targeted mentoring and student support
Classroom and teaching assistant support
Enrichment programmes and activity days
We are not just a provider of activities.
We are a school support partner, working in alignment with each school’s priorities, policies, and student needs.
Our Focus
Our focus goes beyond activity delivery.
We support the development of:
Confidence and self-belief
Positive behaviour and engagement
Emotional regulation and resilience
Teamwork and social skills
Healthy physical activity habits
Everything we deliver is designed to be age-appropriate, structured, and aligned to school values.
Our Roots
ASM Academy has an established track record supporting over 30 primary schools and 15,000 students across London and Kent through:
In-school PE and sport
Learning mentors
Behaviour and engagement support
Classroom assistance
Enrichment and holiday programmes
We are now expanding this proven UK school model into the wider Kent and London areas, bringing the same standards, structure, and student-centred approach to local schools.
Leadership & Delivery Team
ASM Academy is led by experienced professionals with backgrounds in school partnerships, coaching standards, programme quality, and operational delivery.
Sam Long
Director: School Partnership, Programme Strategy & Operations
Adam Woodward
Director: Head of UK Operations & Coaching
How We Work With Schools
We work in partnership with schools through a clear and professional process:
Initial school meeting and needs assessment
Tailored programme design
Pilot or trial delivery where appropriate
Ongoing delivery with communication and feedback
Long-term partnership and continuous improvement
This ensures every programme is relevant, effective, and sustainable.
Safeguarding & Professional Standards
Safeguarding and student wellbeing are central to everything we do.
All ASM Academy programmes operate to clear, school-appropriate standards, including:
Safe recruitment and staff vetting
Trained coaches, mentors, and support staff
Clear safeguarding and child protection procedures
Age-appropriate session delivery
Professional conduct and supervision at all times
We understand the responsibility schools carry and take our role in student care seriously.
Speak to us about how ASM Academy can support your school community.